About Us

The Pink Elephant is a subsidiary of El- Ezaby pharmacy group, Egypt’s uncontested leading provider of health and personal care products.

Launched in 2017, The Pink Elephant aims to spearhead a cultural shift in the retail market for parents and young children by playing a nurturing role in the vital phase of a child’s development. We at the Pink Elephant understand the extraordinary potential of children and how embracing/cultivating their imagination can contribute to a future generation bustling with creativity and vision.

The Pink Elephant stores and its online shop offer the latest and trendiest products for kids aged 0-15. Our eclectic selection has been handpicked by our experts with the aim of fulfilling parents’ expectations and putting a smile on their child’s face.

The Pink Elephant also caters to a mom’s happiness by providing the highest quality of maternity and motherhood related products.

We hope you join us on this new adventure…one baby step at a time!

For more information on our parent company, El Ezaby Group, kindly click here

Vision:

To honor the precious bond between mother/parent and child by offering them a unique and fun shopping experience rich in variety and consistent in product quality.

 

Mission:

To expand and grow into the leading regional retailer in child care by continuously fulfilling the expectations of parents and bringing joy and imagination into the life of children.